100% Digital Growth for Tallie, swedish loungewear brand. Using micro influencers, paid campaigns and creative UGC we were able to take Tallie from 20 - 40k /m to 120k /m. We developed a specific local micro influencer campaign that built on multiple audience touchpoints rather then trying to limit overlap we went out of our way to increase it. This resulted in an avg of 4-5 touchpoints per overlap. After which we used paid ads to reach the users again with tailored offers based on the Influencers previous campaigns.
